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SHE-Mart Platform for Women Entrepreneurs
The Finance Minister announces SHE-Mart as a new platform for women entrepreneurs.SHE (Self-help Entrepreneur) Marts are planned as community-owned retail outlets within cluster-level federations, backed by enhanced and innovative finance instruments. The proposal provides for better market access and branding for women entrepreneurs and comprises strengthening grassroots institutions such as self-help groups (SHGs).
SHE-Mart (Self-help Entrepreneur) Marts & Lakhpati Didi Programme:
| Dimension | Key Details |
|---|---|
| Nature of SHE Marts | Provides for community-owned retail outlets. |
| Institutional location | Applies to being set up within cluster-level federations. |
| Financing support | Enhanced and innovative finance instruments. |
| Intended support to women entrepreneurs | Better market access, branding opportunities, and sustainable income avenues. |
| Grassroots institutions | Strengthening grassroots institutions such as self-help groups (SHGs). |
| SHE Marts: enumerated functions | Permanent retail points for SHG-made goods; improves direct market access; supports value-added and processed products; provides for backing by enhanced and innovative financing instruments. |
| Announcement | Announced by the Prime Minister in his Independence Day speech on August 15, 2023. |
| Nodal ministry | Governed by the Ministry of Rural Development. |
| Beneficiary category | Applies to rural women who are members of self-help groups (SHGs). |
| Income threshold | Steady income of at least Rs 1 lakh a year. |
| Training domains | Training in plumbing, LED bulb making, drone operation and repair, and tailoring and weaving. |
| Post-training support | Provides for opportunities to earn income using their skills after completing training. |
| Target | Provides for training two crore women. |